2023 Automotive LED Report Newly Published

According to TrendForce's analysis of auto market demand in 2023, despite the slowdown in inflation in Europe and the United States, the global economy is still weak. Automakers cut prices to stimulate buying momentum, but it also brought the overall auto market into a cycle of price competition. When the auto market enters a cycle of price competition, the price of automotive LEDs has dropped significantly, and the launch of some automotive LED product plans has also been delayed. Advanced technologies such as adaptive headlights (ADB Headlight), Mini LED taillights, full-width taillights (Full-Width Taillight), logo lamps (Logo Lamp), (smart) ambient lights are still expected to boost the automotive LED market in 2023. to 3.307 billion US dollars.

Automotive lighting is moving toward personalization, communication display, driver assistance and safety upgrades

Automotive Lighting and Display Market Trends

1. Headlights
According to the analysis of TrendForce, the penetration rate of LED headlights in global passenger cars will reach 70% in 2022, and the penetration rate of LED headlights in electric vehicles will reach as high as 92%. It is expected to increase to 77% and 94% respectively in 2023.

Adaptive headlights (ADB Headlights) use Matrix LED as the mainstream design. Through individually controlled high-performance LEDs, the driver's vision at night can be expanded, which can effectively increase the driver's reaction time to obstacles ahead and realize Better road lighting; glare-free high beam (Glare- Free High Beam) reduces the discomfort caused by the headlights of vehicles in front, oncoming vehicles and pedestrians. With the introduction of Micro LED Pixel Array (Micro LED Pixel Array) into adaptive headlights, the number of pixels capable of precise independent digital control will be greatly increased to 10,000-100,000 pixels. The more LED pixels, the more flexible it is to adjust the illumination Regions, in order to increase driving safety, and in order to meet the needs of regional market regulations, help auto lamp manufacturers reduce the costs required for the development, production and logistics of headlights in different regional markets. According to the analysis of TrendForce, the market penetration rate of ADB headlights is only 3.7% in 2022, and it is expected to reach 17.0% in 2027.

2. Tail lights
Taillight design has also ushered in many new changes. At this stage, the most obvious preferences of automakers and consumers are through-type taillights, MiniLED taillights, and OLED-Like taillights. MiniLED Taillights: The three major trends in automotive lighting - Personalization, Communication and ADAS / Autonomous Driving, MiniLED Taillights are born accordingly. With the function of MiniLED high-pixel local dimming (Local Dimming), dynamically adjust the driving situation to change the display pattern, increase the recognition of vehicles coming from behind and reduce the probability of accidents; Messages, such as charging progress, etc. According to TrendForce's research, Mini LED taillights have already been introduced into IM Motors and GWM SAR Mecha Dragon, and may be introduced into Audi Q5 in the future.

3. Grille Lamp / Full-Width Front Stripe
Grille Lamp / Full-Width Front Stripe are mainly imported by Mercedes Benz EQS, Volkswagen ID.3 / ID.4, BYD, Xpeng P5, Changan Ford Mondeo, Sony VISION-S 02, BMW i7, Rolls-Royce Specter, Ford, General Motors, Stellantis, Lucid, Li Auto, etc. According to TrendForce's research, in 2023, many electric vehicle models will actively introduce grille lights, from linear light sources to full-band front light bar designs.

4. Ambient lighting
Ambient lights have been introduced to European and Chinese automakers for many years. Intelligent ambient light (Intelligent Ambient Light) is an RGB LED with a built-in driver IC. It will be applied to BMW models starting in 2022, and will be gradually expanded to other European and Chinese models. It is expected that the market value will grow year by year.

Smart ambient lighting cases: Hongqi H9, Geely ZEEKR 001, Leapmotor C01, BMW iX / i7 / XM, etc.

5. Vehicle display
Inflation in Europe and the United States will slow down in 2023, but the global economy remains weak. Automakers cut prices to stimulate buying momentum, but it also brought the overall auto market into a cycle of price competition. When the auto market enters a cycle of price competition, automakers have slowed down the layout of Mini LED / HDR automotive displays, and are actively moving towards automotive lighting applications (headlights, taillights, grille lights / full-band front light bars). In the long term, with the trend of high dynamic contrast (HDR), local dimming (Local Dimming), wide color gamut, and curved surface design, Mini LED / HDR automotive display promotion car manufacturers include General Motors, Ford , BMW, Mercedes-Benz, Volvo, NIO, Roewe, Ideal, etc., adopting LED specifications including 2016 / 3030 / 2525 / 1515 LEDs, etc.

6. Head-up display
According to TrendForce's analysis, with the steady growth of advanced driver assistance systems (ADAS) and smart cockpit (Smart Cockpit), the market demand for head-up displays will reach 9.52 million units in 2022. Augmented reality head-up display (AR-HUD) needs to integrate cameras and sensors, and product promotion and market growth still need time to ferment. It is expected that the market share of augmented reality head-up display (AR-HUD) will reach 33% in 2027, and Priority is given to importing European and Chinese high-end/electric car models.

AR HUD picture generation unit (Picture Generation Unit; PGU) technology is divided into TFT-LCD, DLP, laser beam scanning LBS (MEMS), LCOS, Micro/MiniLED, etc. TFT-LCD is still the mainstream of the market, and DLP and Micro/Mini LED are the future development directions.

2022 Revenue Performance of Automotive Lighting Manufacturers

In 2022, the global automotive lighting market will reach USD 33.627 billion. The top five international automotive lighting manufacturers, Koito, Valeo, Forvia Hella, Marelli, and SL Corporation, will account for 61.5% of the market share.

Revenue Performance of Automotive LED Manufacturers in 2022

According to TrendForce's survey, the top three automotive LED manufacturers have a market share of 69.2%; the top ten automotive LED manufacturers have a market share of 97.6%.

Among them, Seoul Semiconductor's automotive LED revenue grew by 14%, mainly due to automotive backlight revenue; Samsung LED's PixCell LED was also successfully introduced into Tesla Model 3 / Y, which pushed up its automotive LED revenue by a large margin. With the increase of automotive LED production capacity, the growth rate will reach 35% in 2022.

TrendForce analyzes the development of the automotive LED market in five directions, namely automotive lighting and display product trends, automotive lighting manufacturers' revenue and development strategies, automotive lighting prices, LED display screen manufacturers' revenue performance and product strategies, and LED product prices. Provide readers with a comprehensive understanding.