In daily life, various advertising models are flooded with various mass media such as TV, Internet, and print, and become the indispensable part of people's daily life. In the face of overwhelming advertisements, people will gradually lose interest in watching. So what's better than traditional outdoor advertising?
Outdoor advertising people have to keep up with the pace of technology, so outdoor transparent LED display advertising appeared.
The content of traditional advertising forms is limited and cannot fully express the advertising content; for LED display advertisements, operators and publishers can update the content of LED display advertisements at any time, only need to operate and control the computer, and the update process is not restricted by other external conditions.
According to statistics, the large transparent display screen updates the advertising content once a month on average, while the small LED display screen will change the advertising content in less than three or five days.
Large-scale, dynamic, sound-picture integrated LED advertising can stimulate the audience's senses in all directions, and LED outdoor advertising can effectively transmit information to guide consumption. The audience is faced with overwhelming advertising. However, due to the limited memory space of the audience and unlimited information dissemination, the attention of LED display screens has gradually become a scarce resource, so attention has become the largest scale to test the effect of advertising.
Outdoor transparent LED displays are generally installed in government offices, high-end commercial areas, and transportation hub areas with high traffic density. Through high-frequency communication with consumers, the LED display stimulates consumers' strong desire to buy and put in.
Government agencies use LED advertisements to release some government information and city propaganda films, which can not only beautify the city's image, but also enhance the city's taste. Transparent LED displays are now widely used in stadiums, conference centers, advertising, transportation, etc. It can indirectly reflect the economic, cultural and social life of a city.
The replacement of traditional advertisements will produce some unrecyclable garbage, which is not conducive to environmental protection; the transparent LED display used to play advertisements is energy-saving and environmentally friendly, and can work around the clock; it is fully adapted to various harsh outdoor environments, and has strong anti-corrosion and waterproof, moisture-proof, lightning-proof and shock-proof comprehensive performance; transparent LED display cost-effective, good display performance.